satisfaction at record highs for dreamtime

Tourism Australia’s bid to capture more incentive business via its Dreamtime trade show and educational event every two years is said to have reached new highs in 2004, with surveys of participants positive.

While mice.net recently uncovered initial feedback by hosted buyers over the trade show component of the event being based at Sydney Olympic Park survey results conducted on behalf of Tourism Atlanta by Urbis Keys Young have revealed that more than 95 per cent of sellers and buyers were satisfied with Dreamtime 2004.

Findings on Dreamtime 2004 included the following:

Overall satisfaction with the event

● over 95 per cent of sellers and buyers were satisfied with Dreamtime 2004 overall

● Typical of this event, satisfaction was higher among buyers (31 per cent extremely satisfied) than Sellers (12 per cent).

Overall organisation of the event

● over 95 per cent of delegates were satisfied with how the event was organised